CEO's Statement
Extracted from 2007 Annual Report
Industry Operating Environment
FY2007 was a year characterised by the continued rise in
commodity prices that affected a number of manufacturers
in the food and beverage industry. In particular, the soybean
based products industry was impacted by the rise in average
soybean prices in the region of 36%, compared to the
preceding year. Added to the rise in soybean prices, we also
witnessed a rise in food prices, specifically meat products
such as pork. This was the result of a reduced supply of live
pigs as corn feed prices affected the cost of pig rearing.
For soybean based nutraceutical product manufacturers
like Pine, the eventual reduction in pig supply meant that our
core product, soy protein isolates ("SPI"), a key ingredient in
the production of pork meat products, saw a marginal drop
in domestic sales volume. However, international demand
from Eastern Europe and South East Asia for SPI was strong
and provided some ballast against the decline in domestic
sales volume.
All in all, the Group's business and financial performances in
FY2007 remained fundamentally positive.
Review of FY2007
In FY2007, the key priorities of the Board and management
of Pine were to preserve the Group's financial and business
fundamentals, as we sought to overcome numerous
challenges posed by the wider economic environment in the
People's Republic of China ("PRC").
Revenue rose 2.7% from RMB1,619.6 million in FY2007 to
RMB1,577.7 million in FY2006 as a result of higher sales in SPI
and soybean oil, offset by lower sales in soy oligosaccharide
syrup ("SOS").
SPI sales increased 4.3% to RMB734.4 million in FY2007 from
RMB704.1 million in FY2006, largely due to the increase in
export sales to Eastern Europe and South East Asia countries
which helped to offset decline in SPI demand domestically.
Soybean oil sales also surged by 69.1% to RMB220.7 million
in FY2007 from RMB130.5 million the year before, due to
higher average selling prices driven by strong demand.
Our most urgent challenge for FY2007 was the significant
drop in the sales volume of SOS from RMB682.6 million in
FY2006 to RMB580.5 million in FY2007. Orders from our
master distributor came in substantially lower in the year. New
store openings hit a saturation point whilst other channels
such as supermarket sales were slow to pick up.
SOS sales contributed a smaller 35.8% to the Group's revenue
in FY2007, compared to 43.3% in FY2006. The resultant
drop in the sales contribution from the higher margined SOS
led to a decline in overall gross margin of 40.3% in FY2007,
compared to 44.3% the year before. A 36% rise in average
soybean prices from RMB2.35 per kilogram in early 2007 to
RMB3.20 per kilogram in late 2007 put even more pressure
on our gross margin.
The Group also incurred higher selling and distribution
expenses with more advertising and promotional activities on
our Tiansong brand of SOS as well as to support the launch
of two new products - Tineng brand soybean peptide and
Ditang health product for Type II diabetes sufferers.
The combination of a decrease in gross profit with the
increase in operating expenses resulted in a lower net profit
for the year of RMB435.5 million, compared to RMB538.0
million the year before.
Preserving Our Fundamental Strengths
Despite these recent challenges, Pine is the largest producer
of SPI in the PRC today . We have a diversified suite of
soybean based nutraceutical products, a growing distribution
network, steadily rising brand awareness, and last but not
least, a healthy balance sheet to meet the demands of
consumers and industrial customers for years to come.
As the top producer of SPI in the PRC, our SPI capacity
stood at 90,000 tonnes per annum at the end of 2007 and a
second fully integrated flexible production plant is expected
to come on stream partially in the coming year, FY2008.
We launched Tineng soybean peptide in September 2007
and have since witnessed a steady, though small, contribution
of RMB24.9 million in sales revenue from this product. Our
Ditang health supplement for Type II diabetes sufferers is
beginning to find its way into hospitals and clinics for trials
and approvals.
Our balance sheet remains healthy in several aspects.
Trade receivables decreased by RMB218.5 million from
RMB254.3 million in FY06 to RMB35.8 million in FY07, which
was attributed to overall improvement in the monitoring and
collection of outstanding receivables. Inventories increased
from RMB201.8 million in FY06 to RMB252.5 million in FY07,
due to additional stocking up of soybean in anticipation of
the uptrend in soybean cost in the coming year.
Cash and bank balances rose from RMB334.6 million as at
end of December 2006 to RMB2,367.9 million as at end of
December 2007, mainly attributed to the proceeds received
from the issue of convertible bonds of RMB 2,000 million in
July 2007.
The Future
With these fundamental business and financial strengths, we
are ready to embrace a new period of sustained growth. We
remain positive in our outlook for our suite of soybean based
nutraceutical products.
SPI which contributed the largest share of our Group's
revenue, is expected to remain a strong staple ingredient for
our industrial customers because of its inherent health benefits
when blended with processed meat products. In the coming
year, the larger processed meat product manufacturers are
taking positive steps to stabilise and achieve a sustainable
long term supply of pork.
Just as we have become a leading producer of SPI in the
PRC, our aim for SOS is to develop a long-term sustainable
uptake amongst our broad industrial customer and consumer
bases.
Therefore, we view brand building as the next critical stage
in the growth of the Group. Although we expect SOS growth
to normalise in the coming year, we will continue to invest in
the brand assets and value of our products for the long term
future.
Hence, we intend to intensify the awareness and education
campaign for all our products (Tiansong SOS, Tineng
soybean peptide and Ditang health suppement) through
active advertising and promotion programmes. These
will be supported by intensive direct marketing efforts to
supermarket chain stores.
With these programmes in place, we remain cautiously
optimistic of an eventual pick up in SOS demand that is more
reflective of the underlying consumer demand.
Innovation is the bedrock of our long term future. Last year,
our innovation drive led to the development and launch of
Tineng soybean peptide and Ditang health supplement for
Type II diabetes sufferers. These innovation programmes are
to set in motion new products that will follow on from the
successes of SPI and eventually, SOS.
Appreciation
In closing, we would like to express our sincere appreciation
to the management and staff of Pine who have embraced our
call for innovation and quality in the past year. Their efforts
have helped to preserve fundamental value for shareholders
despite the challenges faced.
We would also like to thank the shareholders, business
associates, partners and directors of Pine for their
commitment and support to the Group. It is our sincere wish
that we will together, lift Pine to new levels of achievement in
the years ahead.
Mr Li Zhu Ping |
Chief Executive Officer
and Executive Director |
|