Competitive Strengths

OUR COMPETITIVE ADVANTAGE

Unique Business Model
ISDN is focused on a high-mix, low-volume, high value-added market segment that requires customised needs. We provide high value-added solutions and supply custom-built functional modules and control assemblies that form an integral and critical part of our customers’ production processes and their end products.

Strong Supplier Partnerships
Over the years, ISDN has built up a sizeable pool of global partners and suppliers, counting more than 500 today, from whom we draw a wide range of support in engineering technology. Today, we represent some of the leading European and Japanese manufacturers in China and parts of Asia for their growth programs in the region. These include Maxon Motor AG (“Maxon”), the leading global supplier in specialised motors, high-powered drives and systems; Eisele Antriebstechik Gmbh (“Eisele”), a German company with more than 30 years of manufacturing know-how in precision planetary gears and Yaskawa, the world’s largest manufacturer of AC Inverter Drives, Servo and Motion Control, and Robotics Automation Systems. Partnerships with Maxon and Eisele have developed into joint ventures that have facilitated deeper exchange of technological know-how. We are also now the top distributor for Yaskawa products.

Strong Engineering Capability
Our people are our asset and we believe in continuous investment in our human capital through talent nurturing and reward programs, in-house training and team-based interaction. Our pool of engineers and sales force are central to our ability to translate our customers’ needs and challenges into opportunities and sales for ISDN through design, assembly and provision of after-sales service.

Extensive Business Network in Asia
ISDN has about 52 offices across Greater China including Suzhou, Shenzhen, Guangzhou, Chongqing, Beijing and Shanghai as well as presence in Asian growth markets such as Thailand and India. Besides providing on-site, on-demand service to our clients, our business and manufacturing network offers our partners and suppliers a valuable entry point into Asia, in particular China.